News Room

Ingest

Networked Editing

Digital News Production

Storage

Asset Management

Play out

CG News

Prompter

Web Publishing

Master Control Room

Advertising

Asset Management

Play out

CG Logos

Smart Solutions

Legal rec

Internet Live

SMS

Master Control Room : Advertising Management

The day before going on air, the operator at the Master Control Room loads the playlist into vsnmatic with the advertising spaces filled, only the usual final touches are needed, adjusting empty spaces with promos, applying control actions and loading tapes into the library. vsnmatic airs the events from the servers and controls tape robots, logo generator, video switching and audio mixer, all automatically. It is possible to add or remove events from the playlist just 5 seconds before going on air.

The traffic operator can access a more detailed view of the pre-playlist prepared by the Programming Director, with the contents already catalogued in the database with exact times, length and emission rights, so the pre-rundown becomes the real on-air rundown.

As advertising cuts are inserted, the application automatically generates empty spaces, sending them to sales executives in charge of filling these spaces with last minute ads sales or changes using their vsnpubli installed on their computers.

 


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